Press Release: IT Center offers free tech support. “Free tech support” being defined as, one free hour of support.
Sounds like a great marketing move. Sure, they might be overwhelmed, temporarily, with people who decide to take advantage of the free hour; but it gives them a chance to reel in a lot of potential return clients, if that hour is effective.
From the press release:
The IT Consulting Center has been in operation for 6 months and has met every time specific project goal to date.
Everyone likes “free”, but for me, that was the best line. Tom Peters likes to say that you ARE your list of recent projects. That is, if I can’t tell you what I done, and how well I’ve done it, lately — I really don’t have much to tell you about my professional abilities. Now, “on time” is not everything — but it’s a lot.
More power to them.
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